Corporate & Multi-Unit Programs · Myrtle Beach, SC
Coastwell provides turnover coordination at scale — photo-verified, documented, and reporting-ready for property managers, corporate housing operators, and multi-unit owners across the Grand Strand.
Who We Serve
Coastwell is designed for organizations managing multiple short-term rental units who need reliable execution, documented quality, and operational reporting — not a solo contractor with no backup plan.
Corporate Housing Companies
Extended-stay and furnished apartment operators who need consistent presentation standards and reliable turn execution across a multi-building portfolio.
Designed for portfolios of 20–200 units
Multi-Property STR Owners
Self-managing owners with 3–20+ units on Airbnb or VRBO who want professional operational infrastructure without surrendering their listings to a property manager.
Designed for portfolios of 3–20 units
Property Management Companies
PM companies seeking a documented, insured turnover coordination vendor to white-label or subcontract their housekeeping operations across a managed portfolio.
Designed for portfolios of 10–100 units
Why Coastwell
Turnover work itself is widely available. What is harder to source is the operational layer around it — structured dispatch, enforced documentation, review before sign-off, and a record you can audit later. These are the capabilities built into every Coastwell account.
01 · Dispatch
Structured Dispatch
Turns are generated from your booking calendars and assigned through the platform — not negotiated over text message each week.
02 · Coverage
Primary & Backup Coverage
Every property carries a designated primary technician and a backup, assigned before the turn — so a decline or no-show has a defined next step.
03 · Standards
Required Checklist
A structured, room-by-room checklist is completed on every turn. Required items must be cleared before the technician can submit.
04 · Evidence
Required Photo Submission
Per-room photo coverage is enforced by the platform. A turn cannot be submitted without it — the requirement is a system gate, not a policy request.
05 · Review
Admin Review Before Sign-Off
Submitted work is reviewed by a Coastwell coordinator, who can return it for correction. Guest-ready status is issued only after approval.
06 · Record
Owner History
Every turn, checklist, photo package, and issue is retained per property and available to the account contact — not scattered across phones.
07 · Exceptions
Issue Escalation
Damage, maintenance faults, and supply shortfalls are documented with photos and escalated to the account contact as part of the turn — not reported informally after the fact.
08 · Accountability
Centralized Accountability
One insured vendor, one point of contact, one agreement. Technician sourcing, documentation, and compliance are handled at the Coastwell level.
Coastwell does not make representations about the practices of other providers. Evaluate any vendor, including Coastwell, against your own procurement requirements.
Service Areas
North Myrtle Beach
Cherry Grove · Ocean Dr.
Myrtle Beach
Boardwalk · Mid-Beach
Horry County
Unincorporated · Conway
Surfside Beach
Family Beach · South End
Garden City
South corridor
Murrells Inlet
Seafood Capital
Pawleys Island
Litchfield · South
Properties outside these corridors considered on a case-by-case basis. Contact hello@coastwell.co to confirm coverage for your portfolio location.
Standards & Compliance
Corporate clients expect a vendor, not a side business. Coastwell is structured accordingly — with insurance on file, documented standard operating procedures, signed agreements, and background-screened technicians at every level.
Insurance
General Liability
$1M / $2M
Coastwell carries $1M per-occurrence / $2M aggregate GL coverage. Certificate provided on request.
Technician Insurance
Each Technician
$300k / $600k
Technicians are required to carry and maintain active GL coverage at this minimum before first dispatch. Certificate collected and held on file.
Background Screening
Required Before
First Dispatch
Screening covers identity verification, SSN trace, national criminal search, global watchlist, and sex offender registry. Required of every technician, including referrals, and conducted under signed FCRA disclosure and authorization.
Technician Engagement
Written Agreements
& Verified Coverage
Technicians are engaged under written service agreements and must satisfy Coastwell’s applicable onboarding and insurance requirements before dispatch. Agreements and compliance records are administered at the Coastwell level.
Documentation
Signed SOPs
Every Technician
Turnover Technician Field Handbook signed at onboarding. Covers standards, conduct, non-solicitation, and confidentiality.
Vendor Readiness
48-Hour
Onboarding Target
Target for standard portfolios: properties configured, technicians assigned, and iCal feeds synced within 48 hours of signed agreement and cleared payment. Larger portfolios are scheduled in your proposal.
Platform Capabilities
Every turn in the Coastwell portfolio runs through a custom-built operations platform — managing dispatch, checklists, photo verification, and reporting across all units in a portfolio simultaneously.
iCal Auto-Sync
Airbnb and VRBO booking calendars sync automatically. Turns are generated and dispatched without manual input — even across 50+ units.
Priority Dispatch
Technicians carry a performance score that informs dispatch order, and backup is designated before each turn. Assignment rules are configured per account.
Photo Verification
Every room documented via timestamped photo package before any turn is marked Guest-Ready. No exceptions. Photos stored and accessible per property.
Amenity Checks
Property-specific amenity checks are configured into the turn checklist during onboarding. Any failure is photographed and flagged before guest-ready confirmation is issued.
Issue Escalation
Damage, maintenance needs, and supply failures are documented in-platform with photos and escalated to the account contact before guest arrival.
Consumables Tracking
PAR level flagging on every turn, with shortfalls escalated to the account contact. Coastwell-managed restocking is offered as a pilot program to eligible properties as enrollment capacity opens.
Linen Program — Pilot
Linen inventory verification and exception reporting on every turn. Coastwell-supplied inventory and commercial laundering are in limited pilot, available to eligible properties as enrollment capacity opens.
Dedicated Account Contact
Corporate accounts receive a named Coastwell point of contact for all escalations, reporting, and operational communication. Direct access — no generic ticket queues.
Service Levels
Service levels, response targets, reporting cadence, and remedies are defined in each corporate proposal based on portfolio size, geography, turn volume, and operating requirements. What Coastwell commits to for a 6-unit portfolio in one corridor is not what it commits to for 60 units across four — so we scope it per account rather than publishing a single table.
What your proposal will specify
— Photo and checklist requirements per turn
— Backup coverage and escalation path
— Issue notification routing and timing
— Reporting format and cadence
— Account contact and communication protocol
— Remedies and account credits, where applicable
Illustrative Portfolio Deployment
Illustrative example — not historical Coastwell performance. The scenario below describes how Coastwell would structure and staff a portfolio of this size. Figures are operating targets, not results from a past engagement.
Consider a 20-unit mixed portfolio — studios through 3-bedrooms — across three properties on the Myrtle Beach boardwalk corridor. Peak season demand for a portfolio of this profile typically runs 40–60 turns per week, with requirements for same-day turnaround, documented quality, iCal sync across Airbnb and VRBO, and monthly reporting to the portfolio owner.
Staffing levels are determined after reviewing turn concentration, geography, unit mix, checkout patterns, and backup requirements — not by a fixed ratio. iCal integration would be configured across all 20 units, with every turn photo-verified before submission and backup coverage designated ahead of each turn date.
Illustrative operating targets — not historical Coastwell performance. Coastwell does not publish client results without the client's written consent.
Reporting & Analytics
Every turn generates a structured record — checklist, photos, issues, and timing. Corporate reporting is assembled from those records, with format and cadence set in your proposal. A sample of the standard format is shown here.
Multi-Unit Pricing
Corporate accounts receive full-service coordination — owner dashboard, priority dispatch, monthly portfolio reporting, and eligibility for the consumables and linen pilot programs. Portfolio pricing is negotiated based on unit count and turn volume. Contact us for a custom proposal.
Growth Portfolio
3–9 units
Full-service coordination · all units · proposal-based pricing
Mid Portfolio
10–49 units
Volume discount applied · dedicated account manager included
Enterprise Portfolio
50–200+ units
Custom pricing · multi-corridor deployment · custom reporting
Vendor Onboarding
Coastwell is structured to onboard efficiently as a vendor. The required documentation is standard, the timeline is fast, and a dedicated contact is assigned before the first property goes live.
Agreement & Proposal
Portfolio proposal and Owner Service Agreement issued within 24 hours of initial contact. Countersigned agreement plus W-9, COI, and EIN available immediately.
Property Intake
Address, unit size, access instructions, iCal links, and special instructions collected per unit. Intake form provided for bulk entry on larger portfolios.
Platform Configuration
All units entered in the Coastwell platform, iCal feeds connected and tested, checklists configured per property type. Timeline confirmed in your proposal.
Technician Assignment & Briefing
Lead Technician and pool technicians assigned based on portfolio geography and volume. All personnel briefed on property-specific requirements before first dispatch.
Supply & Linen Setup
If enrolled in a pilot program: Coastwell configures the property’s linen and supply requirements before the program activation date. Enrollment is subject to eligibility and available capacity.
First Turn & Confirmation
First coordinated turn executed to the standards set in your agreement. Account contact receives guest-ready confirmation with the full photo package. Onboarding closed. Ongoing operations begin.
Send us your unit count, property types, and location — we'll come back with a proposal, scoped service levels, and pricing.